I’m a wedding blogger, but chances are you haven’t heard of my blog. My site’s traffic probably wouldn’t impress you and it wouldn’t even be listed in the top 15 wedding blogs in the nation. I know doesn’t say a whole lot, but you get the idea! The world wide blogging scene is pretty much saturated. It’s not impossible to grow a successful can You Make Money Blogging, but it’s hard to find a niche and even harder if you want to make a living out of it.
There are still a ton of opportunities for smart writers to fill voids in their community, which is such a breath of fresh air in this doom and gloom economy. It was actually a desperate job search that led me to the wedding industry. I can’t say that weddings were anywhere on my radar when I finished my masters in journalism. Anyone who has graduated with a writing degree in the last 10 years can tell you that jobs are scarce. So when one comes along, you usually just take it, especially when you’re first starting out.
I fell in love with weddings. I loved everything about my day to day. I loved that my readers were planning such a happy event, that it was my job to sift through weddings dresses and bouquets, and I also learned what a solid market the wedding industry is. So when my husband and I decided to move back to Spokane, I knew I was either going to have to give up weddings or start my own site. I didn’t see any potential in starting a national blog because of how many were out there already, especially in weddings. I also knew there was a need for a centralized wedding resource for the Inland Northwest, something I knew firsthand from trying to plan my own wedding there from Ireland. I started blogging six months before we moved just to see how viable it was. I think my sister was my only reader, and I don’t even think she was very faithful!
So I decided to jump in head first. I didn’t want to take on advertisers till I was sure that I had the audience to support them, which meant I didn’t make any money for about seven or eight months. It was hard to be working so hard and not getting anything in return, but I believed in what I was doing and was taking my satisfaction from the fact that I was gaining readers. Apple Brides is now the busiest wedding resource in the Inland Northwest. We have 90 advertisers all over the region and I have hired a sales manager and a production assistant to help with growth. It won’t be easy, but here are a couple steps to get your local blog started!
Most bloggers will tell you that the key to success in blogging is finding a niche, and the great thing about a local blog is that it’s already pretty specific. The hard part comes in trying to find your subject. I saw first hand the need in my community for a wedding resource, but maybe your community needs a restaurant reviewer or mom blogger. Anytime you start a blog, making connections with likeminded people is necessary, and it’s even more important for a local blog. This might be the biggest difference between a local and national blog. Think about things from your readers’ perspective and try to meet their needs. You can gain a ton of readers through specific searches. Wherever you live is different from anywhere else in the world.
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You may start your blog thinking you know what your readers need and then find out they actually want something completely different. It’s important in local blogging to know your readers, to understand what’s important to them and to be willing to alter your perceptions to meet their needs. I don’t think I will be entering the millionaires club anytime soon, but I’ve managed to create a job for myself that pays the bills, that has a future and most importantly, that I love. And I know there are plenty more opportunities out there for aspiring entrepreneurs who are willing to put the time in, work hard and commit to serving their community. Shop Platform Pumps Shoes, Wedge Pumps Shoes, Denim Dresses, Black Booties Heels and more. Log In Good to see you again. Create Account Create an account so you’ll have a place to store your favorites.